FAQ's

Learn all the In's and Out's of the Breadcrumbs App!

Crumb Colours

Cyan - The Breadcrumbs algorithm calculates this as a place you are more likely to enjoy! 

Blue - Crumbs dropped by a user you don't follow. 

Green - Crumbs dropped by users you follow.

Grey - Your own Crumbs!

Orange - A crumb you have saved. 

Pink - A Deal - Tap to see what you can claim!

Filtering

The map is too busy here, how do refine the content?

Tap the 'Filter' button centred at the bottom of the map. Within the filter tab, you can refine the map to present: 

Breadcrumbs Recommends
Saved
Food & Drink 
Outdoors 
Activites 
Events 
Custom 

Saving a Custom filter is a great way of quickly presenting the categories you are interested in. 


Dropping A Crumb

Tap 'Drop Crumb' in the centre of the toolbar to begin. 

Once you have selected or taken a photo, search the locality you want to drop as a Crumb. If there is no google listing for the Crumb, or it hasn't been dropped already then no worries! Simply move the map to yur desired location and tap 'Add this location'. 

After setting the location, pick a category & add some details before Droppig your Crumb.

If you aren't quite ready to Drop your Crumb tap 'Save as Draft' and you can locate your 'Saved Crumbs' within the menu.  

Menu

Where are my Draft & Saved Crumbs? How can I view my profile? 

My Profile
To view your own profile and see all the crumbs you have dropped tap 'View Profile' in the top section of the screen. 

Editing Crumbs

How do I edit my Crumb? Can I edit my profile?

Editing a crumb is as simple as swiping to the left on your user profile, or tapping the three small dots on the crumb. This will take you to the final drop crumb screen, from where you can change any details. 

Tap on the 'edit' button at the top right to edit your profile. You are able to change your name, photo & even the top 3 tags that display on your profile. 

The Activity Feed

The activity screen shows you a chronological feed of what is happening on Breadcrumbs. You will see every Crumb that gets dropped on this screen (from after you’ve signed up), as well as any upvoting/following activity of users that you follow.

 

You are already automatically following the Breadcrumbs account - try following a few other users that have Dropped some Crumbs (Brendan Platt or Cameron Brodie are good ones to start with - the Breadcrumbs founders!).

 

You can tap on feed items to further investigate the Crumbs/Users behind them!

Sign Up

Signing up to Breadcrumbs is easy and only takes a couple of minutes! Either select to sign up with an email address or through Facebook.

 

Once you’ve entered your profile details we ask that you select 3 interests that you have. This is only to kickstart the Breadcrumbs personalization algorithm that helps us show you the things you enjoy - these interests will be added to the more you use Breadcrumbs, meaning you will receive more & more relevant recommendations!

Discover Screen

The Discover Screen is your source of inspiration. Your spot to have a scroll of the best Crumbs for you, in the area you are in. All of the feeds will change as you move locations, and as you engage with Breadcrumbs. Scroll through “Crumbs For You” to see the top 10% of Crumbs in your area. Tap the arrow to the right to view the feed in fullscreen.

Search

You can search for Crumbs or Users at the top of the Discover Screen. Search for locations, specific Crumbs or usernames - or even handier, by tagged keywords. Try selecting “Tags” and searching a place and a keyword such as “Wellington Coffee” to see all of the cafe’s you can find in Wellington! Searching by tags also allows you to quickly find things that might suit some needs for you such as “Vegan” or “Wheelchair”.

Breadcrumbs Use of Data

The only data we grab from your facebook account is your name, your profile photo & your contacts, so that we can suggest you follow your friends that are on Breadcrumbs! Breadcrumbs is a GPS location enabled app. This means that without access to your device location, our platform is limited in what it can provide you. We genuinely care about protecting this data, and use it only to customize your experience with Breadcrumbs so that we show you inspiration for experiences that are around you. If you would like more information about Breadcrumbs’ use of your personal data - please contact us at brendan@breadcrumbs.nz

Offers & Advertising

Breadcrumbs now features “Offers” and information that has been commercially provided to us. We are very anti over-commercialization of platforms such as Breadcrumbs - which is why not everyone will see every advertisement. We target ads to you based on what you enjoy and where you are - then we slap a bright pink border on the native advertising display so you are completely aware this is paid content.

 

If you see an “offer” with a button to “Claim” - this means you can save the offer to your profile, before “redeeming” it in-store/at point of booking for the nominated discount. Once you have “claimed” an offer, you will find it under the menu > Claimed offers tab. Be careful not to tap “redeem” until you are actually paying for or booking the offering - once you redeem, the offer is gone for good!

Crumb Colours

Cyan - The Breadcrumbs algorithm calculates this as a place you are more likely to enjoy! 

Blue - Crumbs dropped by a user you don't follow. 

Green - Crumbs dropped by users you follow.

Grey - Your own Crumbs!

Orange - A crumb you have saved. 

Pink - A Deal - Tap to see what you can claim!

Filtering

The map is too busy here, how do refine the content?

Tap the 'Filter' button centred at the bottom of the map. Within the filter tab, you can refine the map to present: 

Breadcrumbs Recommends
Saved
Food & Drink 
Outdoors 
Activites 
Events 
Custom 

Saving a Custom filter is a great way of quickly presenting the categories you are interested in. 


Dropping A Crumb

Tap 'Drop Crumb' in the centre of the toolbar to begin. 

Once you have selected or taken a photo, search the locality you want to drop as a Crumb. If there is no google listing for the Crumb, or it hasn't been dropped already then no worries! Simply move the map to yur desired location and tap 'Add this location'. 

After setting the location, pick a category & add some details before Droppig your Crumb.

If you aren't quite ready to Drop your Crumb tap 'Save as Draft' and you can locate your 'Saved Crumbs' within the menu.  

Menu

Where are my Draft & Saved Crumbs? How can I view my profile? 

My Profile
To view your own profile and see all the crumbs you have dropped tap 'View Profile' in the top section of the screen. 

Editing Crumbs

How do I edit my Crumb? Can I edit my profile?

Editing a crumb is as simple as swiping to the left on your user profile, or tapping the three small dots on the crumb. This will take you to the final drop crumb screen, from where you can change any details. 

Tap on the 'edit' button at the top right to edit your profile. You are able to change your name, photo & even the top 3 tags that display on your profile. 

The Activity Feed

The activity screen shows you a chronological feed of what is happening on Breadcrumbs. You will see every Crumb that gets dropped on this screen (from after you’ve signed up), as well as any upvoting/following activity of users that you follow.

 

You are already automatically following the Breadcrumbs account - try following a few other users that have Dropped some Crumbs (Brendan Platt or Cameron Brodie are good ones to start with - the Breadcrumbs founders!).

 

You can tap on feed items to further investigate the Crumbs/Users behind them!

Sign Up

Signing up to Breadcrumbs is easy and only takes a couple of minutes! Either select to sign up with an email address or through Facebook.

 

Once you’ve entered your profile details we ask that you select 3 interests that you have. This is only to kickstart the Breadcrumbs personalization algorithm that helps us show you the things you enjoy - these interests will be added to the more you use Breadcrumbs, meaning you will receive more & more relevant recommendations!

Discover Screen

The Discover Screen is your source of inspiration. Your spot to have a scroll of the best Crumbs for you, in the area you are in. All of the feeds will change as you move locations, and as you engage with Breadcrumbs. Scroll through “Crumbs For You” to see the top 10% of Crumbs in your area. Tap the arrow to the right to view the feed in fullscreen.

Search

You can search for Crumbs or Users at the top of the Discover Screen. Search for locations, specific Crumbs or usernames - or even handier, by tagged keywords. Try selecting “Tags” and searching a place and a keyword such as “Wellington Coffee” to see all of the cafe’s you can find in Wellington! Searching by tags also allows you to quickly find things that might suit some needs for you such as “Vegan” or “Wheelchair”.

Breadcrumbs Use of Data

The only data we grab from your facebook account is your name, your profile photo & your contacts, so that we can suggest you follow your friends that are on Breadcrumbs! Breadcrumbs is a GPS location enabled app. This means that without access to your device location, our platform is limited in what it can provide you. We genuinely care about protecting this data, and use it only to customize your experience with Breadcrumbs so that we show you inspiration for experiences that are around you. If you would like more information about Breadcrumbs’ use of your personal data - please contact us at brendan@breadcrumbs.nz

Offers & Advertising

Breadcrumbs now features “Offers” and information that has been commercially provided to us. We are very anti over-commercialization of platforms such as Breadcrumbs - which is why not everyone will see every advertisement. We target ads to you based on what you enjoy and where you are - then we slap a bright pink border on the native advertising display so you are completely aware this is paid content.

 

If you see an “offer” with a button to “Claim” - this means you can save the offer to your profile, before “redeeming” it in-store/at point of booking for the nominated discount. Once you have “claimed” an offer, you will find it under the menu > Claimed offers tab. Be careful not to tap “redeem” until you are actually paying for or booking the offering - once you redeem, the offer is gone for good!